
A Look Back at the 2025 Super Bowl in New Orleans
When the Super Bowl came to New Orleans in 2025, Houston Tents and Events (HTE) played a pivotal role—not in the game itself, but in building a premier hospitality venue. HTE’s team constructed an event space that hosted conferences, roundtable discussions and exclusive gatherings for community leaders and corporate executives.
“We essentially created a venue for Super Bowl week where clients hosted educational sessions, conferences and parties with top leaders,” HTE Chief Operations Officer Darren Randle said.
The opportunity was a dream come true for Randle, a lifelong sports fan who started his career in athletics. But what he didn’t anticipate was battling an unexpected winter storm.
“When I said yes, it was 100 degrees outside,” he said. “I had no idea I’d be building a semi-permanent venue in New Orleans with 10 inches of snow.”
Despite a two-day delay, Randle’s team pushed through—shoveling, securing structures and setting up lighting, furniture and temporary power and A/C to deliver a flawless execution.
A Career Comes Full Circle
Randle’s sports connection runs deep. As a University of Houston student, he got his start in athletics as an equipment manager, doing whatever it took to break into the industry.
“If you don’t have connections, it’s really hard to navigate sports,” he said.
That experience led him to football operations, then to a position with the NFL’s Houston Texans. He went on to work at Comcast in sports sponsorships before finding his passion in the event rentals industry and launching Houston Tents and Events.
In 2025, his journey came full circle—blending his passion for sports with his expertise in event production at the greatest spectacle in American sports, the Super Bowl.
“This was a great way to showcase what we can do,” he said. “These major events give me my ‘fix’ for my sports attachment.”
Looking Ahead
Houston Tents and Events’ Super Bowl success wasn’t just a milestone—it was a launchpad. Its work in New Orleans set the stage for expanding into more national sporting events. But for Randle, it’s about more than business growth.
“What better way to put Houston on the map than seeing our name in other cities?” he said. “Nothing’s better than people recognizing our trucks and knowing they came from Houston, Texas.”
From hauling doing the laundry after football practice on the sidelines at UH to leading high-profile Super Bowl events, Randle’s journey proves that hard work, passion and persistence pay off. And with Houston Tents and Events on the rise, the future looks even brighter.